/* ============================================================
   PBM Group — дизайн-система
   Выразительный минимализм: глубокий hero, цветные акценты,
   мягкая объёмность карточек, чистая типографика
   ============================================================ */

:root {
  /* основной (индиго) */
  --primary:       #4F46E5;
  --primary-dark:  #3730A3;
  --primary-light: #EEF0FF;
  --primary-mid:   #C7D2FE;

  /* акцент (янтарь) — для метрик и точечных подсветок */
  --accent:       #F59E0B;
  --accent-dark:  #B45309;
  --accent-light: #FEF3C7;

  /* палитра бейджей услуг/кейсов (циклическая) */
  --c1: #4F46E5; --c1-bg: #EEF0FF; /* indigo  */
  --c2: #0D9488; --c2-bg: #E6FBF6; /* teal    */
  --c3: #E11D48; --c3-bg: #FFF0F3; /* rose    */
  --c4: #D97706; --c4-bg: #FEF3C7; /* amber   */
  --c5: #7C3AED; --c5-bg: #F5F0FF; /* violet  */
  --c6: #0284C7; --c6-bg: #E6F6FE; /* sky     */
  --c7: #059669; --c7-bg: #E7F9F0; /* emerald */
  --c8: #C026D3; --c8-bg: #FBEBFB; /* fuchsia */

  /* нейтральные */
  --ink:    #0B1020;
  --text:   #1F2430;
  --muted:  #6B7280;
  --line:   #E4E7EC;
  --bg:     #FFFFFF;
  --bg-alt: #F7F8FB;
  --ok:     #0E9F6E;
  --ok-bg:  #DEFBEA;

  /* типографика */
  --font: 'Golos Text', 'SF Pro Text', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;

  /* геометрия */
  --wrap:        1200px;
  --r:           14px;
  --r-sm:        9px;
  --r-lg:        22px;

  /* тени */
  --shadow-sm: 0 1px 2px rgba(16,24,64,.05);
  --shadow:    0 2px 6px rgba(16,24,64,.06), 0 8px 24px rgba(16,24,64,.08);
  --shadow-md: 0 4px 12px rgba(16,24,64,.09), 0 16px 40px rgba(16,24,64,.12);
  --shadow-glow: 0 8px 24px rgba(79,70,229,.28);

  --ease: cubic-bezier(.4,0,.2,1);
}

/* ─── reset ─── */
*,*::before,*::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body { margin: 0; font-family: var(--font); font-size: 16px; line-height: 1.6; color: var(--text); background: var(--bg); }
a { color: var(--primary); text-decoration: none; }
a:hover { color: var(--primary-dark); }
h1,h2,h3,h4 { color: var(--ink); font-weight: 800; line-height: 1.15; margin: 0 0 .5em; }
h1 { font-size: clamp(2rem, 4.4vw, 3.25rem); letter-spacing: -.035em; }
h2 { font-size: clamp(1.375rem, 2.6vw, 2rem); letter-spacing: -.025em; }
h3 { font-size: 1.125rem; }
p  { margin: 0 0 1rem; }
ul, ol { margin: 0 0 1rem; padding-left: 1.5em; }
img { max-width: 100%; height: auto; }
button { cursor: pointer; font-family: inherit; }
input, textarea { font-family: inherit; }

/* ─── helpers ─── */
.container { max-width: var(--wrap); margin: 0 auto; padding: 0 24px; }
.sr-only   { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0; }
.skip-link {
  position: absolute;
  left: -9999px;
  top: 0;
  z-index: 10000;
  padding: 10px 16px;
  background: var(--primary);
  color: #fff;
  font-weight: 700;
  border-radius: 0 0 8px 0;
}
.skip-link:focus { left: 0; }

/* ─── кнопки ─── */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 11px 22px;
  font-size: .9375rem;
  font-weight: 700;
  line-height: 1;
  border-radius: 999px;
  border: 1.5px solid transparent;
  transition: transform .15s var(--ease), background .15s var(--ease), color .15s var(--ease), border-color .15s var(--ease), box-shadow .15s var(--ease);
  white-space: nowrap;
  text-decoration: none;
}
.btn:hover { text-decoration: none; transform: translateY(-1px); }
.btn:active { transform: translateY(0); }
.btn--primary {
  background: linear-gradient(135deg, var(--primary) 0%, #6D28D9 100%);
  color: #fff;
  border-color: transparent;
  box-shadow: var(--shadow-glow);
}
.btn--primary:hover {
  box-shadow: 0 10px 28px rgba(79,70,229,.38);
  color: #fff;
}
.btn--ghost {
  background: transparent;
  color: var(--primary);
  border-color: var(--primary-mid);
}
.btn--ghost:hover {
  background: var(--primary-light);
  border-color: var(--primary);
  color: var(--primary-dark);
}
.btn--on-dark {
  background: rgba(255,255,255,.08);
  color: #fff;
  border-color: rgba(255,255,255,.28);
  backdrop-filter: blur(6px);
}
.btn--on-dark:hover { background: rgba(255,255,255,.16); border-color: rgba(255,255,255,.4); color: #fff; }
.btn--lg  { padding: 14px 28px; font-size: 1.0625rem; }
.btn--sm  { padding: 8px 16px; font-size: .875rem; }
.btn--full { width: 100%; justify-content: center; }

/* ─── header ─── */
.site-header {
  position: sticky;
  top: 0;
  z-index: 200;
  background: rgba(255,255,255,.85);
  backdrop-filter: blur(10px) saturate(1.4);
  border-bottom: 1px solid var(--line);
}
.header__inner {
  display: flex;
  align-items: center;
  gap: 16px;
  height: 68px;
}

/* logo */
.logo {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-weight: 800;
  font-size: 1.125rem;
  color: var(--ink);
  text-decoration: none;
  flex-shrink: 0;
}
.logo:hover { color: var(--ink); }
.logo__mark {
  display: grid;
  place-items: center;
  width: 34px;
  height: 34px;
  border-radius: 10px;
  background: linear-gradient(135deg, var(--primary) 0%, #7C3AED 100%);
  color: #fff;
  font-size: 1.0625rem;
  font-weight: 900;
  box-shadow: 0 4px 10px rgba(79,70,229,.32);
}
.logo__name { letter-spacing: -.01em; }

/* desktop nav */
.nav {
  display: flex;
  align-items: center;
  gap: 2px;
  margin-left: auto;
}
.nav__link {
  padding: 8px 14px;
  border-radius: 999px;
  font-size: .9rem;
  font-weight: 600;
  color: var(--text);
  transition: background .12s, color .12s;
}
.nav__link:hover, .nav__link--active {
  background: var(--primary-light);
  color: var(--primary);
  text-decoration: none;
}

/* header actions */
.header__actions {
  display: flex;
  align-items: center;
  gap: 14px;
  margin-left: 12px;
}
.header__phone {
  font-weight: 700;
  font-size: .9rem;
  color: var(--text);
  white-space: nowrap;
}
.header__phone:hover { color: var(--primary); }
.header__cta { font-size: .875rem; padding: 9px 18px; }

/* burger */
.nav-toggle {
  display: none;
  flex-direction: column;
  justify-content: center;
  gap: 5px;
  width: 38px;
  height: 38px;
  background: none;
  border: 1px solid var(--line);
  border-radius: var(--r-sm);
  padding: 7px;
}
.nav-toggle span {
  display: block;
  width: 100%;
  height: 1.5px;
  background: var(--ink);
  border-radius: 2px;
  transition: transform .2s, opacity .2s;
}
.nav-toggle.is-open span:nth-child(1) { transform: translateY(6.5px) rotate(45deg); }
.nav-toggle.is-open span:nth-child(2) { opacity: 0; }
.nav-toggle.is-open span:nth-child(3) { transform: translateY(-6.5px) rotate(-45deg); }

/* mobile nav */
.nav-mobile {
  display: none;
  border-top: 1px solid var(--line);
  background: var(--bg);
}
.nav-mobile.is-open { display: block; }
.nav-mobile .container {
  padding-top: 12px;
  padding-bottom: 20px;
  display: flex;
  flex-direction: column;
  gap: 2px;
}
.nav-mobile__link {
  display: block;
  padding: 10px 12px;
  border-radius: var(--r-sm);
  font-weight: 600;
  color: var(--text);
}
.nav-mobile__link:hover { background: var(--primary-light); color: var(--primary); }
.nav-mobile__bottom {
  margin-top: 12px;
  padding-top: 16px;
  border-top: 1px solid var(--line);
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.nav-mobile__phone {
  font-weight: 800;
  font-size: 1.1rem;
  color: var(--ink);
}

/* ─── modal ─── */
.modal {
  position: fixed;
  inset: 0;
  z-index: 1000;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 24px;
  opacity: 0;
  pointer-events: none;
  transition: opacity .2s var(--ease);
}
.modal.is-open { opacity: 1; pointer-events: all; }
.modal__backdrop {
  position: absolute;
  inset: 0;
  background: rgba(11,16,32,.55);
  backdrop-filter: blur(4px);
}
.modal__box {
  position: relative;
  width: 100%;
  max-width: 460px;
  max-height: 90vh;
  overflow-y: auto;
  background: var(--bg);
  border-radius: var(--r-lg);
  padding: 38px 34px 34px;
  box-shadow: var(--shadow-md);
  transform: translateY(16px);
  transition: transform .2s var(--ease);
}
.modal.is-open .modal__box { transform: translateY(0); }
.modal__close {
  position: absolute;
  top: 18px;
  right: 18px;
  width: 34px;
  height: 34px;
  background: var(--bg-alt);
  border: 1px solid var(--line);
  border-radius: 50%;
  display: grid;
  place-items: center;
  color: var(--muted);
}
.modal__close:hover { background: var(--primary-light); color: var(--primary); }
.modal__title { margin-bottom: 6px; }
.modal__lead  { color: var(--muted); font-size: .9375rem; margin-bottom: 22px; }

/* ─── sticky CTA ─── */
.sticky-cta {
  display: none;
  position: fixed;
  bottom: 16px;
  left: 16px;
  right: 16px;
  z-index: 100;
  align-items: center;
  gap: 10px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  padding: 10px 14px;
  box-shadow: var(--shadow-md);
}
.sticky-cta__wa {
  display: grid;
  place-items: center;
  width: 44px;
  height: 44px;
  border-radius: 50%;
  background: #25d366;
  color: #fff;
  flex-shrink: 0;
}
.sticky-cta__btn { flex: 1; justify-content: center; }

/* ─── breadcrumbs ─── */
.breadcrumbs { padding: 14px 0 0; font-size: .8125rem; }
.breadcrumbs__inner { display: flex; align-items: center; gap: 5px; flex-wrap: wrap; color: var(--muted); }
.breadcrumbs__inner a { color: var(--muted); }
.breadcrumbs__inner a:hover { color: var(--primary); }
.breadcrumbs__sep { opacity: .5; }
.breadcrumbs__current { color: var(--text); }

/* ══════════════════════ HERO ══════════════════════ */
.hero {
  position: relative;
  overflow: hidden;
  padding: 96px 0 84px;
  background: radial-gradient(120% 140% at 15% 0%, #1B2560 0%, #0B1020 55%, #0B1020 100%);
  color: #fff;
}
.hero::before {
  content: '';
  position: absolute;
  inset: 0;
  background-image:
    radial-gradient(1.5px 1.5px at 20% 30%, rgba(255,255,255,.14) 100%, transparent),
    radial-gradient(1.5px 1.5px at 60% 70%, rgba(255,255,255,.1) 100%, transparent),
    radial-gradient(1.5px 1.5px at 85% 20%, rgba(255,255,255,.12) 100%, transparent),
    radial-gradient(1.5px 1.5px at 40% 85%, rgba(255,255,255,.09) 100%, transparent);
  background-size: 220px 220px;
  pointer-events: none;
}
.hero__blob {
  position: absolute;
  border-radius: 50%;
  filter: blur(60px);
  pointer-events: none;
}
.hero__blob--1 { width: 460px; height: 460px; top: -160px; right: -100px; background: radial-gradient(circle, rgba(124,58,237,.55), transparent 70%); }
.hero__blob--2 { width: 380px; height: 380px; bottom: -180px; left: 8%; background: radial-gradient(circle, rgba(79,70,229,.45), transparent 70%); }
.hero__blob--3 { width: 260px; height: 260px; top: 30%; left: 45%; background: radial-gradient(circle, rgba(245,158,11,.28), transparent 70%); }

.hero__inner {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: 1fr 420px;
  gap: 64px;
  align-items: center;
}
.hero__label {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: .8125rem;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .07em;
  color: #C7D2FE;
  margin: 0 0 20px;
  padding: 6px 14px;
  border: 1px solid rgba(199,210,254,.35);
  border-radius: 999px;
  background: rgba(255,255,255,.05);
}
.hero__title { margin-bottom: 18px; color: #fff; }
.hero__title .hl { background: linear-gradient(135deg, #A5B4FC, #F0ABFC); -webkit-background-clip: text; background-clip: text; color: transparent; }
.hero__lead {
  font-size: 1.1875rem;
  color: rgba(255,255,255,.7);
  max-width: 52ch;
  margin-bottom: 30px;
  line-height: 1.65;
}
.hero__cta {
  display: flex;
  gap: 12px;
  flex-wrap: wrap;
  margin-bottom: 28px;
}
.hero__trust {
  list-style: none;
  margin: 0;
  padding: 0;
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}
.hero__trust li {
  font-size: .8125rem;
  font-weight: 500;
  color: rgba(255,255,255,.75);
  background: rgba(255,255,255,.06);
  border: 1px solid rgba(255,255,255,.14);
  border-radius: 999px;
  padding: 6px 13px;
}

/* hero stats */
.hero__stats {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 12px;
}
.hero__stat {
  padding: 20px 18px;
  background: rgba(255,255,255,.06);
  border: 1px solid rgba(255,255,255,.14);
  border-radius: var(--r);
  backdrop-filter: blur(8px);
  transition: transform .2s var(--ease), background .2s var(--ease);
}
.hero__stat:hover { transform: translateY(-3px); background: rgba(255,255,255,.1); }
.hero__stat strong {
  display: block;
  font-size: 1.875rem;
  font-weight: 900;
  color: #fff;
  letter-spacing: -.03em;
  line-height: 1.1;
  margin-bottom: 6px;
}
.hero__stat span { font-size: .8125rem; color: rgba(255,255,255,.62); line-height: 1.4; }
.hero__stat--accent { background: linear-gradient(135deg, rgba(245,158,11,.22), rgba(245,158,11,.08)); border-color: rgba(245,158,11,.35); }
.hero__stat--accent strong { color: #FCD34D; }

/* ─── page hero (внутренние страницы) ─── */
.page-hero {
  position: relative;
  padding: 56px 0 46px;
  background: linear-gradient(180deg, var(--primary-light) 0%, #fff 100%);
  border-bottom: 1px solid var(--line);
  overflow: hidden;
}
.page-hero::before {
  content: '';
  position: absolute;
  top: -120px;
  right: -80px;
  width: 320px;
  height: 320px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(79,70,229,.14), transparent 70%);
  pointer-events: none;
}
.page-hero .container { position: relative; z-index: 1; }
.page-hero--center { text-align: center; }
.page-hero__label {
  display: inline-flex;
  font-size: .8125rem;
  font-weight: 700;
  color: var(--primary);
  text-transform: uppercase;
  letter-spacing: .06em;
  margin: 0 0 14px;
  padding: 5px 13px;
  border-radius: 999px;
  background: var(--primary-light);
}
.page-hero__title { margin-bottom: 14px; }
.page-hero__lead {
  font-size: 1.0625rem;
  color: var(--muted);
  max-width: 60ch;
  line-height: 1.65;
  margin: 0 0 26px;
}

/* ─── sections ─── */
.section { padding: 64px 0; }
.section--gray { background: var(--bg-alt); }
.section__head {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 16px;
  margin-bottom: 30px;
}
.section__title { margin: 0 0 26px; }
.section__head .section__title { margin: 0; }
.section__link { font-size: .9rem; font-weight: 700; color: var(--primary); white-space: nowrap; }
.section__link:hover { color: var(--primary-dark); }

/* ─── services grid (карточки с цветными бейджами) ─── */
.services-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 16px;
}
.svc-card {
  display: flex;
  flex-direction: column;
  gap: 14px;
  padding: 26px 22px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  color: var(--text);
  transition: transform .2s var(--ease), box-shadow .2s var(--ease), border-color .2s var(--ease);
  text-decoration: none;
}
.svc-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-md); border-color: transparent; color: var(--text); }
.svc-card__icon {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 46px;
  height: 46px;
  border-radius: var(--r-sm);
  color: var(--c1);
  background: var(--c1-bg);
}
.svc-card__name { font-weight: 700; font-size: .9625rem; flex: 1; line-height: 1.35; color: var(--ink); }
.svc-card__arrow { color: var(--muted); font-size: .875rem; margin-top: auto; transition: transform .2s var(--ease); }
.svc-card:hover .svc-card__arrow { color: var(--primary); transform: translateX(3px); }

/* цикл цветов по карточкам */
.services-grid .svc-card:nth-child(8n+1) .svc-card__icon { color: var(--c1); background: var(--c1-bg); }
.services-grid .svc-card:nth-child(8n+2) .svc-card__icon { color: var(--c2); background: var(--c2-bg); }
.services-grid .svc-card:nth-child(8n+3) .svc-card__icon { color: var(--c3); background: var(--c3-bg); }
.services-grid .svc-card:nth-child(8n+4) .svc-card__icon { color: var(--c4); background: var(--c4-bg); }
.services-grid .svc-card:nth-child(8n+5) .svc-card__icon { color: var(--c5); background: var(--c5-bg); }
.services-grid .svc-card:nth-child(8n+6) .svc-card__icon { color: var(--c6); background: var(--c6-bg); }
.services-grid .svc-card:nth-child(8n+7) .svc-card__icon { color: var(--c7); background: var(--c7-bg); }
.services-grid .svc-card:nth-child(8n+8) .svc-card__icon { color: var(--c8); background: var(--c8-bg); }

/* svc list (services page) */
.svc-list { display: flex; flex-direction: column; gap: 12px; }
.svc-row {
  display: flex;
  align-items: center;
  gap: 18px;
  padding: 22px 24px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  color: var(--text);
  text-decoration: none;
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.svc-row:hover { transform: translateX(4px); box-shadow: var(--shadow); }
.svc-row__icon {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 48px;
  height: 48px;
  border-radius: var(--r-sm);
  flex-shrink: 0;
}
.svc-list .svc-row:nth-child(8n+1) .svc-row__icon { color: var(--c1); background: var(--c1-bg); }
.svc-list .svc-row:nth-child(8n+2) .svc-row__icon { color: var(--c2); background: var(--c2-bg); }
.svc-list .svc-row:nth-child(8n+3) .svc-row__icon { color: var(--c3); background: var(--c3-bg); }
.svc-list .svc-row:nth-child(8n+4) .svc-row__icon { color: var(--c4); background: var(--c4-bg); }
.svc-list .svc-row:nth-child(8n+5) .svc-row__icon { color: var(--c5); background: var(--c5-bg); }
.svc-list .svc-row:nth-child(8n+6) .svc-row__icon { color: var(--c6); background: var(--c6-bg); }
.svc-list .svc-row:nth-child(8n+7) .svc-row__icon { color: var(--c7); background: var(--c7-bg); }
.svc-list .svc-row:nth-child(8n+8) .svc-row__icon { color: var(--c8); background: var(--c8-bg); }
.svc-row__content { flex: 1; min-width: 0; }
.svc-row__name  { display: block; font-weight: 700; font-size: 1.0625rem; color: var(--ink); }
.svc-row__desc  { display: block; font-size: .875rem; color: var(--muted); margin-top: 3px; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.svc-row__arrow { color: var(--muted); font-size: .9rem; flex-shrink: 0; transition: transform .2s var(--ease); }
.svc-row:hover .svc-row__arrow { color: var(--primary); transform: translateX(3px); }

/* ─── why grid ─── */
.why-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 20px;
}
.why-card {
  padding: 26px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.why-card:hover { transform: translateY(-4px); box-shadow: var(--shadow); }
.why-card__num {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 38px;
  height: 38px;
  border-radius: 10px;
  font-size: .875rem;
  font-weight: 800;
  color: #fff;
  background: linear-gradient(135deg, var(--primary), #7C3AED);
  margin-bottom: 16px;
}
.why-card h3 { font-size: 1.0625rem; margin-bottom: 8px; }
.why-card p  { font-size: .875rem; color: var(--muted); margin: 0; line-height: 1.6; }

/* ─── cases grid ─── */
.cases-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.cases-grid--full { grid-template-columns: repeat(3, 1fr); }
.case-card {
  display: flex;
  flex-direction: column;
  gap: 8px;
  padding: 26px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-top: 3px solid var(--c1);
  border-radius: var(--r-lg);
  text-decoration: none;
  color: var(--text);
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.cases-grid .case-card:nth-child(4n+1) { border-top-color: var(--c1); }
.cases-grid .case-card:nth-child(4n+2) { border-top-color: var(--c3); }
.cases-grid .case-card:nth-child(4n+3) { border-top-color: var(--c2); }
.cases-grid .case-card:nth-child(4n+4) { border-top-color: var(--c4); }
.case-card:hover {
  transform: translateY(-4px);
  box-shadow: var(--shadow-md);
  color: var(--text);
}
.case-card__industry { font-size: .75rem; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; color: var(--muted); }
.case-card__metric { margin: 6px 0; }
.case-card__metric strong {
  display: block;
  font-size: 2.25rem;
  font-weight: 900;
  background: linear-gradient(135deg, var(--ink), var(--primary));
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
  letter-spacing: -.03em;
  line-height: 1;
}
.case-card__metric span { font-size: .8125rem; color: var(--muted); }
.case-card__client { font-weight: 800; font-size: .9375rem; color: var(--ink); }
.case-card__summary { font-size: .875rem; color: var(--muted); line-height: 1.55; flex: 1; margin: 0; }
.case-card__cta { font-size: .875rem; font-weight: 700; color: var(--primary); margin-top: 4px; }
.case-card:hover .case-card__cta { color: var(--primary-dark); }

/* ─── geo ─── */
.geo-list { display: flex; flex-wrap: wrap; gap: 10px; }
.geo-chip {
  padding: 8px 16px;
  border-radius: 999px;
  border: 1px solid var(--line);
  font-size: .875rem;
  font-weight: 600;
  color: var(--text);
  background: var(--bg);
  text-decoration: none;
  transition: border-color .15s, color .15s, transform .15s, box-shadow .15s;
}
a.geo-chip:hover { border-color: var(--primary); color: var(--primary); transform: translateY(-2px); box-shadow: var(--shadow-sm); }
.geo-chip--muted { color: var(--muted); }

/* ─── cta band ─── */
.cta-band {
  position: relative;
  overflow: hidden;
  background: radial-gradient(120% 160% at 85% 20%, #24306E 0%, #0B1020 60%);
  padding: 64px 0;
  color: #fff;
}
.cta-band::before {
  content: '';
  position: absolute;
  top: -100px;
  left: -60px;
  width: 320px;
  height: 320px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(245,158,11,.22), transparent 70%);
  filter: blur(40px);
  pointer-events: none;
}
.cta-band__inner {
  position: relative;
  z-index: 1;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
  flex-wrap: wrap;
}
.cta-band__title {
  color: #fff;
  margin-bottom: 8px;
  font-size: clamp(1.375rem, 2.6vw, 1.75rem);
}
.cta-band__lead { color: rgba(255,255,255,.65); margin: 0; font-size: 1.0625rem; }
.cta-band .btn--primary {
  flex-shrink: 0;
}

/* ─── form ─── */
.lead-form { display: flex; flex-direction: column; gap: 15px; }
.form__row  { display: flex; flex-direction: column; gap: 6px; }
.form__label { font-size: .875rem; font-weight: 700; color: var(--ink); }
.form__label span { color: var(--primary); }
.form__input {
  width: 100%;
  padding: 11px 15px;
  border: 1.5px solid var(--line);
  border-radius: var(--r-sm);
  font-size: 1rem;
  font-family: inherit;
  color: var(--ink);
  background: var(--bg);
  transition: border-color .15s, box-shadow .15s;
  outline: none;
}
.form__input:focus { border-color: var(--primary); box-shadow: 0 0 0 3px var(--primary-light); }
.form__input::placeholder { color: var(--muted); }
.form__textarea { resize: vertical; min-height: 80px; }
.form__submit { margin-top: 6px; }
.form__note { font-size: .8rem; color: var(--muted); margin: 0; }
.form__note a { color: var(--muted); text-decoration: underline; }
.form__error {
  padding: 10px 14px;
  background: #fff0f0;
  border: 1px solid #fca5a5;
  border-radius: var(--r-sm);
  font-size: .875rem;
  color: #b91c1c;
}
.form__success {
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 12px 14px;
  background: var(--ok-bg);
  border: 1px solid #86efac;
  border-radius: var(--r-sm);
  font-size: .9375rem;
  font-weight: 700;
  color: var(--ok);
}

/* ─── outcomes list ─── */
.outcomes-list { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 14px; }
.outcomes-list__item {
  display: flex;
  align-items: flex-start;
  gap: 12px;
  font-size: 1.0625rem;
  font-weight: 500;
}
.outcomes-list__check { flex-shrink: 0; margin-top: 3px; }

/* ─── features grid ─── */
.features-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}
.feature-card {
  padding: 26px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.feature-card:hover { transform: translateY(-4px); box-shadow: var(--shadow); }
.feature-card__num {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 36px;
  height: 36px;
  border-radius: 10px;
  font-size: .8125rem;
  font-weight: 800;
  color: var(--primary);
  background: var(--primary-light);
  margin-bottom: 14px;
}
.feature-card__title { font-size: 1.0625rem; margin-bottom: 8px; }
.feature-card__text  { font-size: .875rem; color: var(--muted); margin: 0; line-height: 1.6; }

/* ─── related grid ─── */
.related-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.related-card {
  display: flex;
  align-items: center;
  gap: 12px;
  padding: 18px 20px;
  border: 1px solid var(--line);
  border-radius: var(--r);
  color: var(--text);
  font-weight: 600;
  font-size: .9375rem;
  text-decoration: none;
  transition: transform .15s var(--ease), box-shadow .15s var(--ease), border-color .15s;
}
.related-card:hover { border-color: transparent; box-shadow: var(--shadow); transform: translateY(-2px); color: var(--primary); }
.related-card__icon { color: var(--primary); flex-shrink: 0; }

/* ─── FAQ ─── */
.faq { display: flex; flex-direction: column; gap: 12px; max-width: 760px; }
.faq__item {
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r);
  cursor: pointer;
  transition: border-color .15s;
}
.faq__item[open] { border-color: var(--primary-mid); }
.faq__q {
  list-style: none;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 18px 22px;
  font-weight: 700;
  font-size: .9375rem;
  color: var(--ink);
  user-select: none;
}
.faq__q::-webkit-details-marker { display: none; }
.faq__toggle {
  flex-shrink: 0;
  width: 22px;
  height: 22px;
  border: 1.5px solid var(--line);
  border-radius: 50%;
  position: relative;
}
.faq__toggle::before,
.faq__toggle::after {
  content: '';
  position: absolute;
  left: 50%;
  top: 50%;
  transform: translate(-50%, -50%);
  background: var(--primary);
  border-radius: 2px;
}
.faq__toggle::before { width: 9px; height: 1.5px; }
.faq__toggle::after  { width: 1.5px; height: 9px; transition: transform .2s; }
.faq__item[open] .faq__toggle::after { transform: translate(-50%, -50%) rotate(90deg); opacity: 0; }
.faq__a {
  padding: 0 22px 20px;
  font-size: .9375rem;
  color: var(--muted);
  line-height: 1.65;
  margin: 0;
}

/* ─── pricing ─── */
.pricing-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
  margin-bottom: 24px;
}
.price-card {
  display: flex;
  flex-direction: column;
  gap: 16px;
  padding: 32px 26px;
  background: var(--bg);
  border: 1.5px solid var(--line);
  border-radius: var(--r-lg);
  position: relative;
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.price-card:hover { transform: translateY(-4px); box-shadow: var(--shadow); }
.price-card--featured {
  border-color: transparent;
  background: linear-gradient(160deg, #fff 0%, var(--primary-light) 120%);
  box-shadow: var(--shadow-md);
}
.price-card--featured:hover { transform: translateY(-6px); }
.price-card__badge {
  position: absolute;
  top: -13px;
  left: 50%;
  transform: translateX(-50%);
  background: linear-gradient(135deg, var(--primary), #7C3AED);
  color: #fff;
  font-size: .75rem;
  font-weight: 800;
  padding: 5px 14px;
  border-radius: 999px;
  white-space: nowrap;
  box-shadow: var(--shadow-glow);
}
.price-card__name  { font-weight: 800; font-size: 1.125rem; color: var(--ink); }
.price-card__price {
  font-size: 1.625rem;
  font-weight: 900;
  color: var(--ink);
  letter-spacing: -.02em;
}
.price-card__price span { font-size: .875rem; font-weight: 500; color: var(--muted); }
.price-card__list {
  list-style: none;
  margin: 0;
  padding: 0;
  flex: 1;
  display: flex;
  flex-direction: column;
  gap: 9px;
}
.price-card__list li { font-size: .875rem; color: var(--text); padding-left: 20px; position: relative; line-height: 1.45; }
.price-card__list li::before { content: '✓'; position: absolute; left: 0; color: var(--ok); font-weight: 800; }
.pricing-note { font-size: .875rem; color: var(--muted); max-width: 70ch; }
.ind-svc-grid { display: flex; flex-direction: column; gap: 10px; max-width: 640px; margin-bottom: 14px; }
.ind-svc-row {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 15px 20px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r);
  font-size: .9375rem;
  transition: border-color .15s;
}
.ind-svc-row:hover { border-color: var(--primary-mid); }
.ind-svc-row__price { font-weight: 800; color: var(--primary-dark); white-space: nowrap; }

/* ─── about ─── */
.about-layout { display: grid; grid-template-columns: 1fr 320px; gap: 48px; align-items: start; }
.about-main h2 { font-size: 1.375rem; margin-top: 34px; margin-bottom: 14px; }
.about-main h2:first-child { margin-top: 0; }
.about-stats {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px;
  position: sticky;
  top: 92px;
}
.about-stat {
  padding: 22px;
  background: linear-gradient(160deg, var(--bg-alt), #fff);
  border: 1px solid var(--line);
  border-radius: var(--r);
  text-align: center;
  transition: transform .15s var(--ease);
}
.about-stat:hover { transform: translateY(-3px); }
.about-stat strong { display: block; font-size: 1.875rem; font-weight: 900; color: var(--primary-dark); letter-spacing: -.03em; }
.about-stat span   { font-size: .8125rem; color: var(--muted); }

/* ─── case page ─── */
.case-layout { display: grid; grid-template-columns: 1fr 300px; gap: 48px; align-items: start; }
.case-metric {
  display: flex;
  align-items: baseline;
  gap: 14px;
  padding: 28px;
  background: linear-gradient(135deg, var(--primary-light), #fff);
  border: 1px solid var(--primary-mid);
  border-radius: var(--r-lg);
  margin-bottom: 34px;
}
.case-metric__value {
  font-size: 3.25rem;
  font-weight: 900;
  background: linear-gradient(135deg, var(--primary-dark), #7C3AED);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
  line-height: 1;
  letter-spacing: -.04em;
}
.case-metric__label { font-size: 1rem; color: var(--muted); line-height: 1.4; }
.case-block { margin-bottom: 30px; }
.case-block h2 { font-size: 1.375rem; margin-bottom: 14px; }
.check-list { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 9px; }
.check-list li { padding-left: 24px; position: relative; font-size: .9375rem; }
.check-list li::before { content: '✓'; position: absolute; left: 0; color: var(--ok); font-weight: 800; }
.steps-list { display: flex; flex-direction: column; gap: 9px; padding-left: 1.5em; }
.steps-list li { font-size: .9375rem; }
.case-quote {
  margin: 30px 0;
  padding: 24px 26px;
  border-left: 3px solid var(--primary);
  background: var(--bg-alt);
  border-radius: 0 var(--r) var(--r) 0;
}
.case-quote p   { font-size: 1.0625rem; color: var(--ink); font-style: italic; margin: 0 0 12px; }
.case-quote footer { font-size: .875rem; color: var(--muted); }
.case-quote footer strong { color: var(--ink); }
.sidebar-card {
  padding: 22px;
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  margin-bottom: 16px;
}
.sidebar-card__title { font-size: .75rem; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; color: var(--muted); margin-bottom: 4px; margin-top: 16px; }
.sidebar-card__title:first-child { margin-top: 0; }
.sidebar-card__value { font-weight: 700; color: var(--ink); margin-bottom: 4px; }
.sidebar-card__text  { font-size: .875rem; color: var(--muted); margin-bottom: 16px; }
.sidebar-card__services { display: flex; flex-direction: column; gap: 4px; }
.sidebar-card__services a { font-size: .875rem; color: var(--primary); font-weight: 600; }
.sidebar-cta { padding: 22px; background: linear-gradient(160deg, var(--bg-alt), #fff); border: 1px solid var(--line); border-radius: var(--r-lg); text-align: center; }
.sidebar-cta p { font-size: .9375rem; font-weight: 700; color: var(--ink); margin-bottom: 14px; }
.sidebar-nav { margin-top: 16px; }
.sidebar-nav__title { font-size: .75rem; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; color: var(--muted); margin-bottom: 10px; }
.sidebar-nav__link { display: block; font-size: .875rem; color: var(--text); padding: 7px 0; border-bottom: 1px solid var(--line); }
.sidebar-nav__link:last-child { border-bottom: 0; }
.sidebar-nav__link:hover { color: var(--primary); }

/* ─── reviews ─── */
.reviews-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 22px; }
.review-card {
  padding: 26px;
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  background: var(--bg);
  display: flex;
  flex-direction: column;
  gap: 15px;
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.review-card:hover { transform: translateY(-3px); box-shadow: var(--shadow); }
.review-card__meta  { display: flex; align-items: center; gap: 12px; }
.review-card__avatar {
  width: 46px; height: 46px;
  border-radius: 50%;
  background: linear-gradient(135deg, var(--primary), #7C3AED);
  color: #fff;
  font-weight: 800;
  font-size: 1.125rem;
  display: grid;
  place-items: center;
  flex-shrink: 0;
}
.review-card__name   { font-weight: 800; font-size: .9375rem; color: var(--ink); }
.review-card__role   { font-size: .8125rem; color: var(--muted); }
.review-card__quote  { font-size: .9375rem; color: var(--text); line-height: 1.65; margin: 0; font-style: italic; }
.review-card__metric { border-top: 1px solid var(--line); padding-top: 12px; }
.review-card__metric strong { font-size: 1.625rem; font-weight: 900; color: var(--primary-dark); letter-spacing: -.03em; display: block; }
.review-card__metric span   { font-size: .8125rem; color: var(--muted); }
.review-card__link  { font-size: .875rem; font-weight: 700; color: var(--primary); }

/* ─── contacts ─── */
.contacts-layout { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: start; }
.contacts-list  { display: flex; flex-direction: column; gap: 10px; margin: 24px 0; }
.contacts-row   { display: flex; gap: 16px; padding: 15px 18px; background: var(--bg); border: 1px solid var(--line); border-radius: var(--r); font-size: .9375rem; }
.contacts-row__label { font-weight: 700; color: var(--muted); width: 100px; flex-shrink: 0; }
.contacts-row__value { color: var(--ink); }
.contacts-cities h3 { font-size: 1rem; margin-bottom: 12px; }
.contacts-form-wrap { padding: 30px; background: var(--bg-alt); border-radius: var(--r-lg); }
.contacts-form-wrap h2 { margin-bottom: 6px; }
.contacts-form-wrap > p { color: var(--muted); font-size: .9375rem; margin-bottom: 22px; }

/* ─── blog ─── */
.blog-list  { display: flex; flex-direction: column; gap: 14px; }
.blog-card  {
  display: block;
  padding: 26px 28px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  text-decoration: none;
  color: var(--text);
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.blog-card:hover { transform: translateY(-3px); box-shadow: var(--shadow); }
.blog-card__meta { font-size: .8125rem; color: var(--muted); display: flex; gap: 6px; align-items: center; margin-bottom: 10px; }
.blog-card__title { font-size: 1.1875rem; font-weight: 800; color: var(--ink); margin: 0 0 8px; line-height: 1.3; }
.blog-card__intro { font-size: .9375rem; color: var(--muted); margin: 0 0 10px; line-height: 1.55; }
.blog-card__cta   { font-size: .875rem; font-weight: 700; color: var(--primary); }

/* ─── article ─── */
.article-layout  { display: grid; grid-template-columns: 1fr 280px; gap: 48px; align-items: start; }
.article-body    { max-width: 68ch; }
.article-body--narrow { max-width: 68ch; }
.article-meta    { display: flex; gap: 8px; align-items: center; font-size: .8125rem; color: var(--muted); margin-bottom: 14px; }
.article-body h2 { font-size: 1.375rem; margin-top: 34px; margin-bottom: 10px; }
.article-body h2:first-child { margin-top: 0; }
.article-body h3 { font-size: 1.0625rem; margin-top: 26px; margin-bottom: 8px; }
.article-body p  { line-height: 1.75; color: var(--text); }
.article-body ul,
.article-body ol { line-height: 1.75; color: var(--text); }
.article-cta {
  margin-top: 42px;
  padding: 26px;
  background: linear-gradient(135deg, var(--primary-light), #fff);
  border: 1px solid var(--primary-mid);
  border-radius: var(--r-lg);
}
.article-cta h3 { margin-bottom: 8px; }
.article-cta p  { font-size: .9375rem; color: var(--muted); margin-bottom: 16px; }
.article-sidebar { position: sticky; top: 92px; }

/* ─── 404 ─── */
.notfound__code {
  font-size: clamp(5rem, 16vw, 10rem);
  font-weight: 900;
  background: linear-gradient(135deg, var(--primary-mid), var(--primary));
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
  line-height: 1;
  margin: 0 0 16px;
  letter-spacing: -.04em;
}

/* ─── footer ─── */
.site-footer {
  background: var(--ink);
  color: rgba(255,255,255,.85);
  padding: 56px 0 26px;
}
.footer__top {
  display: grid;
  grid-template-columns: 280px 1fr;
  gap: 48px;
  margin-bottom: 44px;
}
.footer__top .logo { color: #fff; }
.footer__tagline { font-size: .875rem; color: rgba(255,255,255,.5); margin: 10px 0 18px; }
.footer__contacts { display: flex; flex-direction: column; gap: 7px; font-size: .875rem; }
.footer__contacts a { color: rgba(255,255,255,.85); }
.footer__contacts a:hover { color: #A5B4FC; }
.footer__contacts span { color: rgba(255,255,255,.5); }
.footer__nav { display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px; }
.footer__col { display: flex; flex-direction: column; gap: 8px; }
.footer__col-title { font-size: .75rem; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; color: rgba(255,255,255,.4); margin-bottom: 4px; }
.footer__col a { font-size: .875rem; color: rgba(255,255,255,.75); }
.footer__col a:hover { color: #A5B4FC; }
.footer__bottom {
  border-top: 1px solid rgba(255,255,255,.12);
  padding-top: 22px;
  display: flex;
  gap: 16px;
  flex-wrap: wrap;
  align-items: center;
  font-size: .8125rem;
  color: rgba(255,255,255,.45);
}
.footer__bottom a { color: rgba(255,255,255,.45); }
.footer__bottom a:hover { color: #A5B4FC; }

/* ─── FAQ ─── */
.faq-list { display: flex; flex-direction: column; gap: 10px; }
.faq-item {
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r);
  overflow: hidden;
}
.faq-item__q {
  list-style: none;
  cursor: pointer;
  padding: 18px 22px;
  font-weight: 700;
  font-size: 1rem;
  color: var(--ink);
  display: flex;
  justify-content: space-between;
  gap: 16px;
}
.faq-item__q::-webkit-details-marker { display: none; }
.faq-item__q::after {
  content: '+';
  font-size: 1.25rem;
  font-weight: 400;
  color: var(--primary);
  flex-shrink: 0;
}
.faq-item[open] .faq-item__q::after { content: '−'; }
.faq-item__a {
  padding: 0 22px 18px;
  color: var(--muted);
  font-size: .9375rem;
  line-height: 1.65;
}
.faq-item__a p { margin: 0; }

/* ─── landing: hotels ─── */
.lp-hero {
  position: relative;
  overflow: hidden;
  background: radial-gradient(120% 160% at 85% 15%, #2A3480 0%, #0B1020 58%);
  color: #fff;
  padding: 72px 0 64px;
}
.lp-hero__inner { max-width: 860px; }
.lp-hero__eyebrow {
  display: inline-block;
  margin-bottom: 14px;
  padding: 6px 12px;
  border-radius: 999px;
  background: rgba(255,255,255,.1);
  border: 1px solid rgba(255,255,255,.16);
  font-size: .8125rem;
  font-weight: 700;
  letter-spacing: .02em;
  color: #C7D2FE;
}
.lp-hero__title {
  color: #fff;
  margin-bottom: 12px;
  font-size: clamp(1.75rem, 4vw, 2.75rem);
}
.lp-hero__price {
  margin: 0 0 16px;
  font-size: 1.25rem;
  font-weight: 800;
  background: linear-gradient(135deg, #A5B4FC, #F0ABFC);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}
.lp-hero__lead {
  margin: 0 0 28px;
  font-size: 1.125rem;
  color: rgba(255,255,255,.78);
  line-height: 1.55;
  max-width: 640px;
}
.lp-hero__lead strong { color: #fff; font-weight: 700; }
.lp-hero__cta { display: flex; flex-wrap: wrap; gap: 12px; margin-bottom: 24px; }
.lp-hero__trust {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 8px;
  color: rgba(255,255,255,.7);
  font-size: .9375rem;
}
.lp-hero__trust li {
  display: flex;
  align-items: center;
  gap: 8px;
}
.lp-hero__trust li::before {
  content: '✓';
  color: #FCD34D;
  font-weight: 800;
}

.lp-svc-list { display: flex; flex-direction: column; gap: 16px; margin-top: 28px; }
.lp-svc {
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  padding: 26px 28px;
  box-shadow: var(--shadow-sm);
}
.lp-svc__head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 16px;
  margin-bottom: 10px;
}
.lp-svc__head h3 { margin: 0; font-size: 1.125rem; }
.lp-svc__more {
  font-size: .875rem;
  font-weight: 700;
  white-space: nowrap;
}
.lp-svc > p {
  margin: 0;
  color: var(--muted);
  font-size: .9375rem;
  line-height: 1.65;
}
.lp-svc__tags {
  list-style: none;
  padding: 0;
  margin: 14px 0 0;
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}
.lp-svc__tags li {
  padding: 6px 12px;
  border-radius: 999px;
  background: var(--bg-alt);
  border: 1px solid var(--line);
  font-size: .8125rem;
  color: var(--text);
  font-weight: 600;
}

.lp-case-featured {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 28px;
  padding: 32px;
  border-radius: var(--r-lg);
  background: linear-gradient(135deg, #EEF0FF 0%, #F5F0FF 100%);
  border: 1px solid var(--primary-mid);
}
.lp-case-featured__metric strong {
  display: block;
  font-size: clamp(2.5rem, 5vw, 4rem);
  font-weight: 900;
  letter-spacing: -.04em;
  color: var(--primary-dark);
  line-height: 1;
  margin-bottom: 12px;
}
.lp-case-featured__metric span {
  font-size: 1rem;
  color: var(--text);
  line-height: 1.5;
}
.lp-case-featured__label {
  font-size: .875rem;
  font-weight: 700;
  color: var(--primary);
  margin-bottom: 16px;
}
.lp-before-after {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px;
  margin-bottom: 20px;
}
.lp-before-after--compact {
  margin: 12px 0 0;
  gap: 10px;
}
.lp-before-after p {
  margin: 0;
  font-size: .875rem;
  color: var(--muted);
  line-height: 1.45;
}
.lp-ba__label {
  display: inline-block;
  margin-bottom: 6px;
  font-size: .75rem;
  font-weight: 800;
  letter-spacing: .04em;
  text-transform: uppercase;
  color: var(--muted);
}
.lp-ba__label--after { color: var(--ok); }

.lp-loyalty {
  margin-top: 36px;
  padding: 32px;
  border-radius: var(--r-lg);
  background: var(--bg-alt);
  border: 1px solid var(--line);
  max-width: 720px;
}
.lp-loyalty h3 { margin-bottom: 10px; }
.lp-loyalty p { color: var(--muted); margin-bottom: 20px; }

.process-grid--5 { grid-template-columns: repeat(5, 1fr); }

/* ─── landing: sites ─── */
.lp-hero--sites .lp-hero__inner { max-width: 920px; }

.lp-feature-card {
  display: block;
  padding: 36px 40px;
  border-radius: var(--r-lg);
  background: linear-gradient(135deg, #EEF0FF 0%, #F5F0FF 100%);
  border: 1px solid var(--primary-mid);
  color: inherit;
  text-decoration: none;
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.lp-feature-card:hover {
  transform: translateY(-3px);
  box-shadow: var(--shadow);
  color: inherit;
  text-decoration: none;
}
.lp-feature-card__label {
  display: inline-block;
  margin-bottom: 10px;
  font-size: .75rem;
  font-weight: 800;
  letter-spacing: .06em;
  text-transform: uppercase;
  color: var(--primary);
}
.lp-feature-card h2 { margin-bottom: 10px; }
.lp-feature-card p { margin: 0 0 16px; color: var(--muted); max-width: 640px; }
.lp-feature-card__cta { font-weight: 700; color: var(--primary); }

.lp-portfolio-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
  margin-top: 24px;
}
.lp-portfolio-card {
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  overflow: hidden;
  box-shadow: var(--shadow-sm);
  transition: transform .2s var(--ease), box-shadow .2s var(--ease);
}
.lp-portfolio-card:hover {
  transform: translateY(-3px);
  box-shadow: var(--shadow);
}
.lp-portfolio-card__visual {
  height: 140px;
  display: grid;
  place-items: center;
  background: linear-gradient(135deg, #EEF0FF, #E6F6FE);
  color: var(--primary);
  font-size: 2.5rem;
  font-weight: 900;
}
.lp-portfolio-card__body { padding: 20px 22px 22px; }
.lp-portfolio-card__body h3 {
  margin: 0 0 8px;
  font-size: 1rem;
  line-height: 1.35;
}
.lp-portfolio-card__body p {
  margin: 0;
  font-size: .875rem;
  color: var(--muted);
  line-height: 1.55;
}
.lp-portfolio-card__badge {
  display: inline-block;
  margin-top: 12px;
  padding: 4px 10px;
  border-radius: 999px;
  background: var(--accent-light);
  color: var(--accent-dark);
  font-size: .75rem;
  font-weight: 800;
}

.lp-tilda {
  max-width: 720px;
  padding: 40px;
  border-radius: var(--r-lg);
  background: radial-gradient(120% 160% at 90% 10%, #2A3480 0%, #0B1020 60%);
  color: #fff;
}
.lp-tilda__badge {
  display: inline-block;
  margin-bottom: 16px;
  padding: 6px 12px;
  border-radius: 999px;
  background: rgba(255,255,255,.12);
  font-size: .8125rem;
  font-weight: 700;
  color: #FCD34D;
}
.lp-tilda h2 { color: #fff; margin-bottom: 12px; }
.lp-tilda__brand {
  font-size: 1.25rem;
  font-weight: 900;
  letter-spacing: .04em;
  margin: 0 0 12px;
  color: #A5B4FC;
}
.lp-tilda p { margin: 0; color: rgba(255,255,255,.72); line-height: 1.65; }

.lp-sites-cta {
  display: grid;
  grid-template-columns: 1.1fr .9fr;
  gap: 40px;
  align-items: start;
}
.lp-sites-cta__text h2 { margin-bottom: 14px; }
.lp-sites-cta__text > p { color: var(--muted); margin-bottom: 24px; }
.lp-sites-cta__contacts {
  display: flex;
  flex-direction: column;
  gap: 8px;
  font-size: .9375rem;
}
.lp-sites-cta__contacts a { font-weight: 700; }
.lp-sites-cta__form {
  padding: 28px;
  background: var(--bg-alt);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
}
.lp-sites-cta__form h3 { margin-bottom: 18px; }

/* ─── landing: design ─── */
.lp-design-svc {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
  margin-top: 24px;
}
.lp-design-svc__item {
  padding: 22px 20px;
  background: var(--bg-alt);
  border: 1px solid var(--line);
  border-radius: var(--r);
}
.lp-design-svc__item h3 {
  margin: 0 0 6px;
  font-size: 1rem;
}
.lp-design-svc__item p {
  margin: 0;
  font-size: .875rem;
  color: var(--muted);
  line-height: 1.5;
}
.lp-portfolio-card__visual--design {
  background: linear-gradient(135deg, #FEF3C7, #FBEBFB);
  color: #B45309;
}

.lp-quote {
  margin: 0 0 10px;
  font-size: 1.125rem;
  font-style: italic;
  line-height: 1.55;
  color: var(--ink);
}
.lp-quote__role {
  margin: 0 0 20px;
  font-size: .875rem;
  color: var(--muted);
}

/* ─── landing: AI ─── */
.lp-hero__sub {
  margin: 0 0 28px;
  font-size: 1rem;
  color: rgba(255,255,255,.65);
  line-height: 1.55;
  max-width: 640px;
}
.lp-ai-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
  margin-top: 24px;
}
.lp-ai-card {
  padding: 24px 20px;
  background: var(--bg-alt);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  text-align: center;
}
.lp-ai-card__icon {
  display: block;
  font-size: 1.75rem;
  margin-bottom: 12px;
  line-height: 1;
}
.lp-ai-card h3 {
  margin: 0;
  font-size: 1rem;
  line-height: 1.35;
}
.lp-ai-card--more {
  background: linear-gradient(135deg, #EEF0FF, #F5F0FF);
  border-color: var(--primary-mid);
}
.lp-ai-card--more p {
  margin: 8px 0 0;
  font-size: .875rem;
  color: var(--muted);
}
.lp-ai-price {
  max-width: 640px;
  padding: 32px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  box-shadow: var(--shadow-sm);
}
.lp-ai-price p {
  margin: 0 0 20px;
  font-size: 1.0625rem;
  color: var(--text);
  line-height: 1.55;
}

/* ─── portfolio page ─── */
.portfolio-filters {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-bottom: 28px;
}
.portfolio-filters__btn {
  padding: 8px 16px;
  border-radius: 999px;
  border: 1px solid var(--line);
  background: var(--bg);
  color: var(--text);
  font-size: .875rem;
  font-weight: 700;
  text-decoration: none;
  transition: border-color .15s, color .15s, background .15s;
}
.portfolio-filters__btn:hover {
  border-color: var(--primary);
  color: var(--primary);
  text-decoration: none;
}
.portfolio-filters__btn.is-active {
  background: var(--primary);
  border-color: var(--primary);
  color: #fff;
}
.lp-portfolio-card__cat {
  display: inline-block;
  margin-bottom: 8px;
  font-size: .75rem;
  font-weight: 800;
  letter-spacing: .04em;
  text-transform: uppercase;
  color: var(--primary);
}

/* ─── home: approach ─── */
.approach { max-width: 820px; }
.approach__lead {
  font-size: 1.125rem;
  color: var(--muted);
  line-height: 1.7;
  margin: 0;
}

.section__head--center {
  flex-direction: column;
  align-items: flex-start;
  gap: 10px;
}
.section__sub {
  margin: 0;
  color: var(--muted);
  font-size: 1rem;
  max-width: 640px;
}

/* ─── home: service highlights ─── */
.home-svc-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 22px;
}
.home-svc {
  display: flex;
  flex-direction: column;
  gap: 12px;
  padding: 28px 26px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  box-shadow: var(--shadow-sm);
  color: inherit;
  transition: transform .2s var(--ease), box-shadow .2s var(--ease), border-color .2s var(--ease);
}
.home-svc:hover {
  transform: translateY(-4px);
  box-shadow: var(--shadow);
  border-color: var(--primary-mid);
  color: inherit;
  text-decoration: none;
}
.home-svc__icon {
  width: 48px;
  height: 48px;
  display: grid;
  place-items: center;
  border-radius: 12px;
  background: var(--primary-light);
  color: var(--primary);
}
.home-svc__title { margin: 0; font-size: 1.125rem; }
.home-svc__text {
  margin: 0;
  flex: 1;
  font-size: .9375rem;
  color: var(--muted);
  line-height: 1.65;
}
.home-svc__cta {
  font-size: .875rem;
  font-weight: 700;
  color: var(--primary);
}

/* ─── home: problem flip cards ─── */
.problems-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}
.problem-card {
  position: relative;
  min-height: 180px;
  border-radius: var(--r-lg);
  perspective: 1000px;
}
.problem-card--wide { grid-column: span 3; }
.problem-card__front,
.problem-card__back {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 28px 24px;
  border-radius: var(--r-lg);
  backface-visibility: hidden;
  transition: transform .45s var(--ease);
}
.problem-card__front {
  background: var(--bg-alt);
  border: 1px solid var(--line);
  text-align: center;
}
.problem-card__front h3 {
  margin: 0;
  font-size: 1.0625rem;
  line-height: 1.35;
}
.problem-card__back {
  background: linear-gradient(135deg, var(--primary) 0%, #6D28D9 100%);
  color: #fff;
  text-align: center;
  transform: rotateY(180deg);
}
.problem-card__back p {
  margin: 0;
  font-size: 1rem;
  font-weight: 600;
  line-height: 1.5;
  color: #fff;
}
.problem-card:hover .problem-card__front { transform: rotateY(180deg); }
.problem-card:hover .problem-card__back { transform: rotateY(0); }

/* ─── home: process ─── */
.process-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 20px;
  margin-top: 28px;
}
.process-step {
  padding: 24px 20px;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
}
.process-step__num {
  font-size: .8125rem;
  font-weight: 800;
  letter-spacing: .08em;
  color: var(--primary);
  margin-bottom: 14px;
}
.process-step h3 { margin-bottom: 8px; font-size: 1.0625rem; }
.process-step p { margin: 0; font-size: .875rem; color: var(--muted); line-height: 1.6; }
.process-cta { margin-top: 32px; }

/* ─── home: specialists ─── */
.specialists-grid {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 16px;
  margin-top: 24px;
}
.specialist-card {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 14px;
  padding: 28px 16px;
  background: var(--bg-alt);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  text-align: center;
  font-size: .875rem;
  font-weight: 700;
  color: var(--ink);
}
.specialist-card__play {
  width: 52px;
  height: 52px;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: linear-gradient(135deg, var(--primary), #6D28D9);
  color: #fff;
  font-size: .875rem;
  box-shadow: var(--shadow-glow);
}

/* ─── responsive ─── */
@media (max-width: 1024px) {
  .hero__inner           { grid-template-columns: 1fr; gap: 40px; }
  .hero__stats           { grid-template-columns: repeat(2, 1fr); max-width: 420px; }
  .services-grid         { grid-template-columns: repeat(2, 1fr); }
  .why-grid              { grid-template-columns: repeat(2, 1fr); }
  .cases-grid            { grid-template-columns: repeat(2, 1fr); }
  .features-grid         { grid-template-columns: repeat(2, 1fr); }
  .pricing-grid          { grid-template-columns: 1fr; gap: 24px; }
  .about-layout          { grid-template-columns: 1fr; }
  .about-stats           { position: static; grid-template-columns: repeat(4, 1fr); }
  .case-layout           { grid-template-columns: 1fr; }
  .article-layout        { grid-template-columns: 1fr; }
  .article-sidebar       { position: static; }
  .contacts-layout       { grid-template-columns: 1fr; gap: 32px; }
  .footer__top           { grid-template-columns: 1fr; gap: 32px; }
  .footer__nav           { grid-template-columns: repeat(2, 1fr); }
  .related-grid          { grid-template-columns: repeat(2, 1fr); }
  .home-svc-grid         { grid-template-columns: 1fr 1fr; }
  .problems-grid         { grid-template-columns: repeat(2, 1fr); }
  .problem-card--wide    { grid-column: span 2; }
  .process-grid          { grid-template-columns: repeat(2, 1fr); }
  .process-grid--5       { grid-template-columns: repeat(3, 1fr); }
  .specialists-grid      { grid-template-columns: repeat(3, 1fr); }
  .lp-case-featured      { grid-template-columns: 1fr; }
  .lp-portfolio-grid     { grid-template-columns: repeat(2, 1fr); }
  .lp-sites-cta          { grid-template-columns: 1fr; gap: 28px; }
  .lp-design-svc         { grid-template-columns: repeat(2, 1fr); }
  .lp-ai-grid            { grid-template-columns: repeat(2, 1fr); }
}

@media (max-width: 768px) {
  :root { --wrap: 100%; }

  .nav, .header__phone, .header__cta { display: none; }
  .nav-toggle { display: flex; }
  .sticky-cta { display: flex; }

  .hero { padding: 56px 0 48px; }
  .section { padding: 48px 0; }

  .services-grid { grid-template-columns: 1fr 1fr; }
  .why-grid      { grid-template-columns: 1fr; }
  .cases-grid    { grid-template-columns: 1fr; }
  .reviews-grid  { grid-template-columns: 1fr; }
  .features-grid { grid-template-columns: 1fr; }
  .related-grid  { grid-template-columns: 1fr; }
  .footer__nav   { grid-template-columns: repeat(2, 1fr); }
  .about-stats   { grid-template-columns: repeat(2, 1fr); }
  .case-metric   { flex-direction: column; gap: 8px; }
  .home-svc-grid { grid-template-columns: 1fr; }
  .problems-grid { grid-template-columns: 1fr; }
  .problem-card--wide { grid-column: span 1; }
  .process-grid  { grid-template-columns: 1fr; }
  .process-grid--5 { grid-template-columns: 1fr; }
  .specialists-grid { grid-template-columns: repeat(2, 1fr); }
  .lp-hero { padding: 56px 0 48px; }
  .lp-hero__cta { flex-direction: column; align-items: stretch; }
  .lp-svc__head { flex-direction: column; align-items: flex-start; gap: 6px; }
  .lp-before-after { grid-template-columns: 1fr; }
  .lp-portfolio-grid { grid-template-columns: 1fr; }
  .lp-design-svc { grid-template-columns: 1fr; }
  .lp-ai-grid { grid-template-columns: 1fr; }
  .lp-feature-card { padding: 28px 24px; }
  .lp-tilda { padding: 28px 24px; }

  .cta-band__inner { flex-direction: column; align-items: flex-start; }
}

/* ─── fade-in animation ─── */
.fade-in {
  opacity: 0;
  transform: translateY(16px);
  transition: opacity .5s var(--ease), transform .5s var(--ease);
}
.fade-in.is-visible {
  opacity: 1;
  transform: translateY(0);
}

@media (max-width: 480px) {
  .services-grid { grid-template-columns: 1fr; }
  .hero__stats   { grid-template-columns: 1fr 1fr; }
  .footer__nav   { grid-template-columns: 1fr; }

  .modal__box { padding: 30px 22px 26px; }
}